
As Marketing Manager, I designed and built web properties to support Wenspok Companies’ marketing, recruiting, and internal communication needs. I developed each site from the ground up in Webflow, prioritizing scalable CMS architecture, responsive design, and ease of use for both internal stakeholders and external audiences.
My focus was on building systems that could evolve over time—balancing immediate usability with long-term maintainability while supporting cross-department collaboration.
I led the complete redesign and rebuild of WenspokCompanies.com 2.0, designing and developing the site from scratch in Webflow and structuring it around a CMS-driven framework to support ongoing updates across the organization.
The site relied heavily on CMS collections to manage:
This CMS structure allowed content to be updated quickly and accurately without requiring developer intervention, improving consistency and reducing maintenance overhead.
I collaborated closely with People & Culture (HR) and Payroll to define requirements and build sections supporting recruiting, benefits communication, and team member resources. This work resulted in the creation of the Team Engagement Center, a centralized hub designed to simplify access to key documents and reduce friction for employees seeking information.
The project required translating cross-functional needs into a cohesive, accessible site while maintaining clear information hierarchy and brand alignment.
Prior to the launch of WenspokCompanies.com 2.0, I designed and built a temporary Webflow landing page to replace an inherited website that was outdated, non-responsive, and not CMS-enabled. This interim solution addressed immediate usability gaps while providing a more modern, accessible experience for users.
I designed the landing page from scratch in Webflow, focusing on responsive layout, improved navigation, and the inclusion of dynamic content such as current and upcoming events. While intentionally lightweight, the page supported key informational needs and improved user experience during the transition period leading up to the full site rebuild.
This approach allowed the organization to address urgent web limitations without delaying progress on the long-term solution.